Performance Content is our integrated approach and disciplined practice of content strategy, execution and optimization. Content development at most agencies consists of a black-box process of ideation and concepting in the pursuit of “award-winning” creative.
Performance Content, by contrast, is a proven methodology for creating and optimizing effective, actionable content in pursuit of our clients' ROI goals.
- Search Engine Optimization
- Content Audits & Strategy
- Landing Page & Conversion Optimization
- Link Building & Influencer Outreach
- Reputation Management
- Content Creation & Development
- Enterprise Consulting & Activation
- Community/Social Signal Amplification
- Mobile Strategy & UX
- Information Architecture & UX Design
Performics solves Content problems in a way no one else can.
- Advanced platform and technology integrations that provide us early access to beta products and not-yet-public insights.
- Channel-specific best-practices that demonstrate repeated ROI.
- Industry-leading partnerships with digital and offline media partners supported by our global Publicis network resources.